Tuesday, January 29, 2008

The Ugliest Olympic Emblem Ever

The 2012 Summer Olympic Games are due to be held in London from July to August of that year, and yet several preparations have already been made. One of these is the designing of the Olympic logo, the symbol that is to be used to brand the entire gaming season, to unite all countries under it.
However, the organizers somehow managed to hire a total screwball to produce the 'sacred emblem.

The 2012 Olympic logo, unveiled on June 4 2007, has received mixed reactions from the people of London and around the world. However, organizers insist that it is the best they can come up with, saying that it "is an iconic brand that sums up what London 2012 is all about - an inclusive, welcoming and diverse Games that involves the whole country."

The new design was priced at 400000 Pounds (32 million Philippine pesos). A total rip-off, I might add, considering how many Africans would have been fed and given medical attention if not for this pathetic piece of junk.

The organizers added that the logo was aimed at reaching young people. Ironically, in a poll conducted by BBC, 80% of votes gave the ugly jagged emblem the lowest possible rating.

People have branded it with worthy names such as the "Toileting Monkey" and the "Art Project of a 5-Year Old". Others say they see Lisa Simpson or a man with big hair performing fellatio, while some claimed they see an inverted Swastika. (FYI, for those of you who don't get what the logo stands for at all, it's actually a malformed '2012')

Here are a few user-submitted alternative (better) designs for the logo: